CLARA HOLMES

ABOUT


Title
Category
Dimension
Date
Description


Clara Beth Holmes
Graphic Designer
168cm
September 2000
Swiss/British graphic design student. Currently pursuing the BA in Visual Communication at the Zurich University of the Arts (ZHdK).

Contact me via
↳ Email
↳ Instagram

Graphic Designer // 168cm // September 2000

Swiss/British graphic design student. Currently pursuing the BA in Visual Communication at the Zurich University of the Arts (ZHdK).

Contact me via
↳ Email
↳ Instagram

Langnau Jazz Nights
Poster proposal
F4
November 2022
Langnau Jazz Nights is an annual jazz festival in Emmental, Switzerland. This poster proposal reflects the way music occupies space, with vibrations that are both perceptible and visible. The background and typeface interact and vibrate, much like jazz takes us on a journey. The individually designed Langnau Mono font, in a round cut, symbolically transitions to the next tone, further referencing jazz music's character. The color scheme, inspired by dim and smoky jazz venues, adds to the atmosphere.
Langnau Jazz Nights
Poster proposal // F4 // November 2022

Langnau Jazz Nights is an annual jazz festival in Emmental, Switzerland. This poster proposal reflects the way music occupies space, with vibrations that are both perceptible and visible. The background and typeface interact and vibrate, much like jazz takes us on a journey. The individually designed Langnau Mono font, in a round cut, symbolically transitions to the next tone, further referencing jazz music's character. The color scheme, inspired by dim and smoky jazz venues, adds to the atmosphere.

langnau-jazz-nights-mockup closeup-poster-1 closeup-poster-2 langnau-jazz-nights-poster ↦ process ↦ wall-filled-with-process-imagery sketches-jazz-1 sketches-jazz-2 sketches-jazz-3 black-and-white-jazz-poster
langnau-jazz-nights-mockup closeup-poster-1 closeup-poster-2 langnau-jazz-nights-poster ↦ process ↦ wall-filled-with-process-imagery sketches-jazz-1 sketches-jazz-2 sketches-jazz-3 black-and-white-jazz-poster



The Hanged Man
Signs and Symbols
A5; 24p.
April 2022
Everyone experiences emotional pain, or lack of it, in a different way. In the poem 'The Hanged Man' by Will Harris, the protagonist has lost his passion for life and, somewhere along the way, his sense of control. In the creative process of designing symbols for this poem, I looked for a method that would make me lose control - water. Try as you might, water has a mind of its own. The symbols were created by letting the water find the shapes and capturing them with a scanner.
The Hanged Man
Signs and Symbols // A5 // April 2022

Everyone experiences emotional pain, or lack of it, in a different way. In the poem 'The Hanged Man' by Will Harris, the protagonist has lost his passion for life and, somewhere along the way, his sense of control. In the creative process of designing symbols for this poem, I looked for a method that would make me lose control - water. Try as you might, water has a mind of its own. The symbols were created by letting the water find the shapes and capturing them with a scanner.

hanged-man-cover hanged-man-spread-1 hanged-man-spread-2 hanged-man-spread-3 hanged-man-spread-4 ↦ process ↦ water-scan-face hanged-man-poem-analisation symbol-dithering symbols-closeup
hanged-man-cover hanged-man-spread-1 hanged-man-spread-2 hanged-man-spread-3 hanged-man-spread-4 ↦ process ↦ water-scan-face hanged-man-poem-analisation symbol-dithering symbols-closeup



Milchprodukte
Information Design
1920 x 1080px, 30''
June 2022
Over the course of a year, I analysed and evaluated my household's dairy consumption. Milk is a standard product, so it should have a fixed cost in all stores, right? The project highlights the price difference of dairy products and their vegan alternatives between three Swiss supermarkets in June 2022, raising awareness of dairy consumption and its costs.
Milchprodukte
Information Design // 1920 x 1080px, 30'' // June 2022

Over the course of a year, I analysed and evaluated my household's dairy consumption. Milk is a standard product, so it should have a fixed cost in all stores, right? The project highlights the price difference of dairy products and their vegan alternatives between three Swiss supermarkets in June 2022, raising awareness of dairy consumption and its costs.

milchprodukte-poster milchprodukte-closeup-1 milchprodukte-closeup-2 ↦ process ↦ excel-screenshot qr-codes receipts coin-data milchprodukte-process
milchprodukte-poster milchprodukte-closeup-1 milchprodukte-closeup-2 ↦ process ↦ excel-screenshot qr-codes receipts coin-data milchprodukte-process



Langnau Mono
Typedesign
1000 units
November 2022
Created specifically for the poster proposal for Langnau Jazz Nights, this typeface is based on a strict set of rules. The font has a rounded shape, but still has a rigidity in its overall appearance based on the shape of the glyphs. These rules led to a playful approach in the construction of several symbols. Essentially, the typeface was inspired by the improvisation of jazz music, with its playful variations, all based on a general theme.
Langnau Mono
Typedesign // 1000 units // November 2022

Created specifically for the design the poster proposal for Langnau Jazz Nights, this typeface is based on a strict set of rules. The font has a rounded shape, but still has a rigidity in its overall appearance based on the shape of the glyphs. These rules led to a playful approach in the construction of several symbols. Essentially, the typeface was inspired by the improvisation of jazz music, with its playful variations, all based on a general theme.

the-histoy-of-jazz glyphs-overview langnau-jazz-nights-mockup poster-closeup
the-histoy-of-jazz glyphs-overview langnau-jazz-nights-mockup poster-closeup



Werenbach
Editorial Design
151 x 270 mm, 64p.
January 2022
Werenbach, a Swiss watchmaker, uses genuine rocket booster material for the production of his watch dials, making each piece unique. The material has touched space before landing in the Kazakh steppe.
The editorial starts 43 minutes before the launch, gradually transporting you into space and beyond. Accompanied by newspaper articles on the 1969 moon landing and atmospheric watch images, the editorial focuses on the brand and its unique timepieces. Its purpose is to fully immerse you in the experience of wearing one of these watches.
Werenbach
Editorial Design // 151 x 270 mm, 64p. // January 2022

Werenbach, a Swiss watchmaker, uses genuine rocket booster material for the production of his watch dials, making each piece unique. The material has touched space before landing in the Kazakh steppe.
The editorial starts 43 minutes before the launch, gradually transporting you into space and beyond. Accompanied by newspaper articles on the 1969 moon landing and atmospheric watch images, the editorial focuses on the brand and its unique timepieces. Its purpose is to fully immerse you in the experience of wearing one of these watches.

werenbach-cover werenbach-spread-1 werenbach-spread-2 werenbach-spread-3 werenbach-spread-4 werenbach-spread-5 werenbach-spread-6 werenbach-spread-7 werenbach-backcover ↦ process ↦ newspaper-article layout-process werenbach-imagery newspaper-article
werenbach-cover werenbach-spread-1 werenbach-spread-2 werenbach-spread-3 werenbach-spread-4 werenbach-spread-5 werenbach-spread-6 werenbach-spread-7 werenbach-backcover ↦ process ↦ newspaper-article layout-process werenbach-imagery newspaper-article



Zainer
Typedesign
1000 units
December 2022
This typeface was inspired by Günther Zainer's Gotico-Antiqua from 1468 and was created in collaboration with Ylenia Freiermuth. Fascinated by the unique shapes of various letters, especially the lowercase 'a', we wanted to modernise the typeface to make it more legible, while preserving the distinctive shapes of the original. Eliminating the axis found in the original typeface in all letters except the 'o' resulted in a modern, cohesive typeface. By implementing the use of stylistic sets, the user has the ability to change the letters to their liking, further modernising Zainer.
Zainer
Typedesign // 1000 units // December 2022

This typeface was inspired by Günther Zainer's Gotico-Antiqua from 1468 and was created in collaboration with Ylenia Freiermuth. Fascinated by the unique shapes of various letters, especially the lowercase 'a', we wanted to modernise the typeface to make it more legible, while preserving the distinctive shapes of the original. Eliminating the axis found in the original typeface in all letters except the 'o' resulted in a modern, cohesive typeface. By implementing the use of stylistic sets, the user has the ability to change the letters to their liking, further modernising Zainer.

the-power-of-collaboration closeup-glyphs glyphs-overview capital-A-metrics ↦ process ↦ Günther-Zainer-reference notebook-sketch-1 notebook-sketch-2
the-power-of-collaboration closeup-glyphs glyphs-overview capital-A-metrics ↦ process ↦ Günther-Zainer-reference notebook-sketch-1 notebook-sketch-2



Pekura
Typedesign
1000 units
May 2022
It all started with a fruit logo on transport packaging from China. While unable to understand the message, Ylenia Freiermuth and I were able to concentrate on the modular shapes of the typography. What would happen if these forms were rearranged in a language we understood? Pekura was born: a back-slanted bold typeface.
Pekura
Typedesign // 1000 units // May 2022

It all started with a fruit logo on transport packaging from China. While unable to understand the message, Ylenia Freiermuth and I were able to concentrate on the modular shapes of the typography. What would happen if these forms were rearranged in a language we understood? Pekura was born: a back-slanted bold typeface.

apple-kinds-typeset 110-pounds-of-apples glyphs-overview apple-kinds ↦ process ↦ sketch-1 glyphs-process sketch-2
apple-kinds-typeset 110-pounds-of-apples glyphs-overview apple-kinds ↦ process ↦ sketch-1 glyphs-process sketch-2



Mind the Gap
Animation
1'' 14'
March 2022
In written German, when trying to be gender inclusive, punctuation marks are used to differentiate between the root word and the feminine ending. Keeping this animation very abstract, I focused on animating these punctuation marks. The video does not have a clear specific message, but makes you aware of these characters that we so often read but our eyes ignore. Please keep the gap in mind while watching.
Mind the Gap
Animation // 1'' 14' // March 2022

In written German, when trying to be gender inclusive, punctuation marks are used to differentiate between the root word and the feminine ending. Keeping this animation very abstract, I focused on animating these punctuation marks. The video does not have a clear specific message, but makes you aware of these characters that we so often read but our eyes ignore. Please keep the gap in mind while watching.

↦ process ↦ keyvisuals storyboard-1 storyboard-2
↦ process ↦ keyvisuals storyboard-1 storyboard-2

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